Narender Singh leads digital marketing at Niva Bupa, where he is responsible for how health insurance information reaches people searching for cover. A B.Tech graduate, he works at the intersection of data and communication — turning claims data, policy terms and customer research into content that answers the questions buyers actually ask.

His work focuses on making insurance language clear: what a waiting period means in practice, what a sum insured covers against real treatment costs, and where a policy stops. He writes on these topics for Niva Bupa's resource pages, with content reviewed by the company's claims and medical teams.